You know those “before” and “after” pictures used by companies to promote the miraculous effects of their dieting/beauty products? The key to these images being visually arresting is that image B looks substantially different from image A – you have to look hard to persuade yourself that it really is the same person.
PFI’s distorting mirror
‘New’ PFI will probably be similar to ‘old’ PFI. The UK government must try to persuade us that it isn’t.