The SEC moved a step closer Wednesday to allowing private equity and real estate firms to broadly market their funds, approving a proposal to change the long-standing rules on general solicitation. But GPs should hold off on plastering their PPMs on billboards for now as they must wait until the 30 day public consultation period is over and the rule receives final approval before mass marketing can begin.
SEC proposes lifting marketing ban(5)
The Securities and Exchange Commission is soliciting public comment after backing the rule that will allow GPs to market their real estate funds freely.
